Services & Process

  • We are a strategic design-first agency helping bold startups and purpose-driven organizations build brighter brands. Our core offerings include

    • Brand Strategy

    • Visual Identity Systems

    • Website Design and Squarespace Development

    • Implementation Retainers for ongoing design support

    • Social Media Strategy and Coaching

    • Day-to-Day Graphic Design for touchpoints like annual reports, publication design, and signage.

  • Our process is built on strategy first, creativity second, and collaboration throughout. We guide you through the following workflow

    1. Discovery and Brand Strategy to lock in your positioning and voice.

    2. Moodboards to align on a confident visual direction.

    3. Stylescapes featuring real-world mockups presented via a Loom video walkthrough.

    4. Refinement Rounds to perfect the chosen concept based on your feedback.

    5. Final Export of your complete asset library and brand guidelines.

  • It depends on your chosen package and how you prefer to work. For our decisive Visual Identity Sprint, we deliver one highly polished and strategically focused concept based on approved moodboard feedback. This eliminates friction and keeps project momentum high. For teams wanting to explore multiple creative directions, our Full Visual Identity System package includes multi-concept options.

  • We build our custom sites natively on Squarespace. You pay directly for your domain registration, hosting, and Squarespace subscriptions using your own credit card. We never mark up these fees. As a Squarespace Circle partner, we are also able to provide a 20% discount on your first year of annual hosting.

Pricing & Financial Policies

  • We quote flat-rate packages to protect your budget and ensure focus. Our standard Visual Identity Packages start at $5k, Squarespace Website Packages start at $5k. We also offer monthly Retainers starting at $1500 for 10 hours of dedicated studio support.

  • We offer three flexible payment structures to most client

    • 50/50 Split requiring a 50% deposit upon booking and 50% upon final completion and handover.

    • 6-Month Payment Plan dividing your total investment into six equal monthly payments. (Popular)

    • Pay-in-Full Discount offering a % off your total when paying 100% upfront (via e-Transfer or cheque only).

  • Absolutely. We regularly provide formal and highly detailed estimates breaking down specific scopes of work,deliverables, and timelines. These are perfectly suited for government funding applications like Innovation PEI or Skills PEI.

Deliverables, Licensing & AI Policies

  • You do! Full ownership of all final exported deliverables (.PDF, .JPG, .PNG, .SVG, and vector files) transfers directly to you upon receipt of your final payment. Native working source files and any unused concepts remain agency property unless we arrange a specific buyout.

  • Converted vector logos do not require any licensing on your end. You will only need to acquire desktop or web licenses for commercial fonts if your internal team intends to install them and edit artwork in-house.

  • Hijinks prioritizes human-led design. To protect the integrity of our creative work, clients agree not to upload delivered brand assets into AI tools to replicate artistic styles or generate derivative works. You can read more about our stance on AI here.

Post-Launch & Website Maintenance

  • We hand over the keys to the castle and make sure you know exactly how to use them. Every site build includes full administrative backend access, custom video walkthroughs, Google Search Console indexing, and personalized training so your team feels totally confident making updates IRL.

  • Yes! We refuse to hand over beautiful files and leave you overwhelmed trying to use them. Future small design additions or page updates can be handled on an as-needed quote basis. For steady momentum, we offer monthly Implementation Retainers of 10 or 20 hours to handle your print, digital, and website assets.

Client Communication

  • Primary project communication is handled via email to ensure our full team stays perfectly aligned on your goals. When we need to connect face-to-face or via video, touch-base meetings can be booked on our designated studio call days on Wednesdays and Thursdays. Book a Meeting!